Discover why most CRM projects fail to meet expectations.

Available On-Demand

According to the recently released Forrester CRM Playbook Benchmark, 64% of organizations* struggle to get the right insights from their CRM systems.

CRM technology initiatives often spiral out of control and become multi-million dollar investments that fail to deliver the results.

In this webinar, we discussed key strategies to optimize your CRM/CX investments and shared a real-life example from Sharp Business USA's CRM implementation.

Watch the webinar recording to learn how to:

  • Assess gaps in your current state
  • Optimize your CRM investments
  • Understand your desired CRM state and how to get there

*2021 Forrester CRM Benchmark Report

Watch the Recording

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Speakers

James Goldfinger

Chief Customer Officer, Customertimes

Heather L. Horwath

National Salesforce Administrator, Sharp Business USA

Matt Baker

Sales Director, Customertimes UK

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